The most visited cities in the US offer unique attractions, restaurants, and hotels that draw in millions of visitors every year. And as a tourism business owner, you know that attracting tourists to the right destinations can make or break your business.
But what makes these cities stand out from the rest? Let’s explore the top 10 most visited cities in the US and how you can leverage them for your business.
Top 10 Most Visited Cities in the US
The United States is one of the world’s most diverse and exciting travel destinations, attracting millions of tourists each year. Knowing about them can help you maximize your tourism services.
Let’s get started.
1. New York City, NY
There’s no other city quite like New York City. In 2023, New York attracted over 9 million international visitors, making it the most visited city in the United States for overseas travelers.
NYC never stops buzzing with energy, with its world-famous Times Square, the peaceful oasis of Central Park, and iconic Broadway shows. The cultural diversity and nonstop theater and nightlife scene keep tourists coming back year after year.
If you’re in the tourism industry, NYC is a goldmine for sightseeing tours, hotels, and restaurants. It’s one of those cities where business opportunities are practically endless.
2. Miami, FL
Miami is a favorite for those who love the sun, sand, and a lively vibe. It is known for its stunning beaches, Art Deco architecture, and vibrant nightlife. Visitors also flock to Miami for its lively nightlife in South Beach and its cultural spots, such as Little Havana.
This Florida gem is always bustling with tourists because of its desirable climate. Offer everything from beachfront hotels to exciting nightlife tours. There’s no shortage of events and attractions to take advantage of.
3. Los Angeles, CA
Los Angeles is the heart of the entertainment world, from the glitter of Hollywood to the iconic Venice Beach. LA offers visitors a chance to walk in the footsteps of celebrities, explore theme parks like Universal Studios, or soak up the sun on its famous beaches.
For tourism operators, Los Angeles presents huge potential. Think city tours, theme park tickets, and luxury accommodations to help you cater to the millions of tourists who visit each year.
4. Orlando, FL
When people think of Orlando, they think of theme parks, and with good reason. Walt Disney World, Universal Studios, and SeaWorld are some of the biggest attractions. It’s one of the places where families create unforgettable memories and thrill-seekers enjoy wild rides.
Orlando is the place to cater to families. Create tours around theme parks, family-friendly hotels, or ticket packages, but also ensure a variety of accommodations for couples and other types of travelers.
5. San Francisco, CA
San Francisco is home to tourist attractions like the Golden Gate Bridge, the mysterious Alcatraz Island, and a thriving tech scene in nearby Silicon Valley. San Francisco is also renowned for its historic neighborhoods, including Chinatown, its exceptional food scene, and its breathtaking views.
San Francisco offers a great mix of history, culture, and nature. You can create unique city tours, run cruise experiences, or promote its landmarks to attract tourists seeking both adventure and history.
6. Las Vegas, NV
Las Vegas has a reputation for having casinos, live shows, and non-stop entertainment. The city stands out due to its vibrant nightlife, diverse restaurants, and numerous events. Visitors can have a night out on the Strip or enjoy a thrilling live performance in one of the bars.
For tourism businesses, consider offering VIP nightclub tours, custom hotel and show packages, or private limousine experiences for groups. There’s always a fresh crop of tourists looking for a wild, fun time in this bustling city.
7. Washington, D.C.
As the capital of the United States, Washington, DC, is a must-see for anyone interested in American history. Popular landmarks include the National Mall, the Smithsonian museums, and historic sites such as the Lincoln Memorial and the Capitol Building.
For tourism businesses, there’s a steady demand for cultural tours and educational experiences. Washington, DC, continues to attract history buffs, families, and anyone looking to explore the nation’s heritage.
8. Chicago, IL
Chicago is famous for architecture, deep-dish pizza, and a thriving arts scene, home to Millennium Park and the iconic Willis Tower. The Chicago Riverwalk and Navy Pier also boast beautiful views of the skyline.
Offer architecture tours, food tours, and even river cruises. It’s a city that blends both culture and fun.
9. Honolulu, HI
Honolulu offers a tropical paradise, boasting stunning beaches, a rich Hawaiian culture, and breathtaking natural beauty. The Aloha spirit is strong here, making it a dream destination for those looking to relax in paradise. Visitors can explore Pearl Harbor, visit Waikiki Beach, and immerse themselves in the Hawaiian way of life.
For tourism operators, Honolulu is a top destination for beachfront hotels, cultural tours, and outdoor adventures.
10. Boston, MA
Boston offers a glimpse into American heritage, with the Freedom Trail and prestigious universities like Harvard and MIT. The city’s historic sites, vibrant neighborhoods, and events like the Boston Pops or Fenway Park make it a must-visit.
Entice visitors with historical tours, university visits, and even walking tours of famous landmarks. This city is visited by both domestic and international tourists who wish to learn about the nation's history.
Emerging Tourist Cities Gaining Popularity
As tourism trends shift, new cities are quickly seeing a rise in visitors. Here are a few cities that are experiencing a surge in tourism and showing strong potential for growth and urban development:

The Economic Impact of Tourism in These Cities
The tourism industry drives the economies of these cities. Millions of tourists visiting the US each year bring in revenue to the economy.
- Hotel bookings generate local revenue.
- Restaurant sales increase with more visitors.
- Attraction ticket sales grow with higher foot traffic.
- Events drive crowds and business opportunities.
- Transportation spending supports the economy.
For tourism businesses, that means more opportunities for growth.
Future Trends for Tour Operators and Activity Providers
As tourism continues to peak in these cities, the future looks bright for tour operators. Here are some trends to implement for your tourism business:
- Online booking systems: Streamline reservations, reduce manual work, and improve customer experience.
- Visibility: Increase your reach and attract more tourists by being easily found online.
- Seasonal pricing strategy: Implement dynamic pricing methods such as adjusting prices during peak and off-peak seasons.
The future of US tourism is full of opportunities, and now is the perfect time to stay ahead of the game. So, get out there, start planning, and watch your business soar in these high-traffic hotspots.
The future is yours. Let’s make it happen!
Key Takeaways
- The most visited cities in the US offer endless opportunities for tourism businesses to thrive.
- Understanding tourism trends can help you tailor your services to meet the evolving needs of travelers.
- Stay ahead of the curve by creating tour experiences in emerging cities like Nashville and Austin, capitalizing on their growth.
Frequently Asked Questions
Which US city is known for its vibrant nightlife and entertainment?
Las Vegas is known for its 24/7 nightlife, world-class casinos, shows, and rooftop bars. Miami offers beachside clubs, Latin music venues, and late-night art districts. Both cities attract millions seeking entertainment, live music, and non-stop nightlife experiences.
Which US city is the most visited for historical and cultural tourism?
Washington, DC is the most visited US city for historical and cultural tourism, with over 20 million visitors annually drawn to landmarks like the National Mall and Smithsonian museums. Boston follows with nearly 19 million visitors exploring Revolutionary War sites and cultural institutions.
How can tour operators leverage the popularity of these US cities?
Tour operators can leverage these cities by creating niche packages tied to nightlife in Las Vegas, beach culture in Miami, or history in Washington and Boston. Companies like Big Bus Tours and Urban Adventures increase bookings by offering themed tours aligned with local demand.